
Giving womendignity.Period.
We put a ten-year menstrual cup, and the knowledge to use it, into the hands of girls and women who go without. So a period never costs her another school day.
young students reached


Every girl deserves to stay in the room.
The She PowHer Foundation believes that every menstruating woman and young girl should have access to a menstrual hygiene solution that gives her the freedom and confidence to focus on her personal development, rather than on an unmet need.
We distribute medical-grade silicone menstrual cups and teach menstrual health and hygiene, so girls and women can make informed decisions about their own health and well-being.
- Integrity
- Dignity
- Respect
- Compassion
- Sustainability
When there's no pad, this is what she uses.
Period poverty is a lack of access to menstrual products, hygiene facilities, waste management and education. In South Africa, seven million menstruators miss school, university or work every month because of it.
These alternatives give little to no protection. They lead to leaks, odour and severe infections, and to girls staying home rather than risk embarrassment.
One cup. Ten years.
A woman who relies on disposables needs between 11 000 and 17 000 pads or tampons in her lifetime. With a She PowHer menstrual cup she needs four to six.
- Pads are up to 90% plastic
- Up to 500 years to break down
- Sterilised with one glass of boiling water
Three steps. Ten years of dignity.
Schools, farms and skills centres. Every visit follows the same three steps.
From Johannesburg, across the region.
Our home base is in Gauteng, with facilitators in the Eastern Cape, the Western Cape, Namibia and Zimbabwe.

The lowest maintenance, most sustainable period product, so every woman can be unstoppable.
Ruth Apostolov spent two decades building her own outdoor media company. When Covid 19 closed it in 2020, she reinvented herself. In 2022 she moved into medical manufacturing, making world-class, medical-grade silicone menstrual cups as South Africa's first woman-owned menstrual cup manufacturer.
Latest from the field.
Dove International Day of the Girl Child
We spoke about the power of education and the urgent need to end period poverty, so girls can lead and thrive.
Read the story
Kathlehong STEM School
Gifted maths and science students received cups that last over ten years, free from monthly interruptions.
Read the story
Ibhongo Secondary School, Soweto
Women's Month 2024 began with almost 1 000 young students bleeding with dignity.
Read the story
Help us keep her in school.
Your donation puts a ten-year menstrual solution, and the education to use it, into the hands of a girl who would otherwise go without.
Be part of the mission to end period poverty.

